Twitter ako nástroj osobnej komunikácie so zákazníkmi

Majú ten pocit, že sa im niekto osobne venuje.

Isaac said they were able to respond to questions about Central Desktop, as well as both positive and negative issues. In the later case, they could often correct wrong impressions such as a Tweet hoping for the addition of a feature that they actually provided. People would often be amazed after simply Twitting to the general world about an issue connected to Central Desktop, that the CEO himself would provide a personal response, answering their question. It has become a great listening device for them and a way to engage in conversations with client and prospects.

Central Desktop Using Twitter for Sales, Service, and Brand Monitoring Conversations

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